Sticky Sidebar Ads: Placement, Price and the Desktop Limit

The sticky sidebar is the highest-attention surface on an article page, because it does not scroll away. A reader who spends four minutes on a comparison spends four minutes with the card beside it, which is a different kind of exposure from a link they pass once in a paragraph. We sell the card by content cluster, so it appears on every article in the topic family you choose rather than on a single page.

The card is small on purpose: a logo, a headline, one line of copy and a button, rendered in the site's own type and spacing. That is a constraint rather than a courtesy — a card that fights the article for attention is a card readers learn to skip, and a skipped card is worth nothing to the advertiser paying for it.

The sticky sidebar is a desktop surface. The column is hidden on mobile by design, and on any content site a large share of readers are on a phone. That sits here above the price rather than below the invoice, because an advertiser who discovers it afterwards is a refund and a bad reference at the same time.

A sticky sidebar feature is $499 a month with no setup fee. It covers a whole content cluster rather than a page, which is why it is priced above an in-article link and below the sitewide bar.

Annual prepay is 2 months free, applied to the package that carries this placement rather than to the placement on its own. It is sold inside these packages: Scale and Editorial Exclusive, and the cheapest entry is Scale at $999 a month.

There is no premium for a bigger card or an animated one, because there is no bigger card. Every advertiser gets the same component, which is what keeps the surface tolerable to the readers you are paying to reach.

Every format on this site is bought the same way: a card payment through Stripe on the partner page, with no sales call and no invoicing thread. Our checkout sells packages rather than individual placements, which is why each format names the packages that contain it instead of a Buy button of its own.

The moment a payment clears, an email arrives with a private link to your partner panel. There is no password to create — the link is the credential — and the panel is where you supply whatever the format needs, watch the status change, and read what our editors sent back.

Nothing publishes without editorial review, and the panel deliberately cannot set a placement live. An advertiser who could publish their own link would be one step away from the domain-wide penalty this entire program is built to avoid, so that transition exists only on our side.

Every paid placement carries rel="sponsored" and a visible partner label. This is not negotiable and it protects your investment: a penalised domain is worth nothing to you.

The mechanics are worth understanding before you buy anything on this page. rel="sponsored" is the attribute Google asks publishers to put on links that were paid for: it tells the crawler the link is an advertisement and stops it passing ranking signal. The visible partner label is the other half, and it is the half the FTC cares about, because a reader has to be able to tell that a placement was bought without reading the HTML.

Both are applied by the component that renders the placement, not by an editor remembering to add them. That distinction matters to a buyer for one reason: the upside of a single placement is a few hundred dollars a month, and the downside of one unmarked link is a manual penalty across 2,817 pages and 16 locales. We are not trading the second for the first, on any page, at any price.

A paid link on this domain is never written into the article's stored text. It lives in a placement record and is rendered into the page at request time from your subscription state, so putting it up and taking it down are data changes rather than an editor rewriting prose.

That single decision is why cancellation is clean in both directions. You cannot keep paying for a placement that has already been removed, and we cannot forget to remove a placement you stopped paying for. If the link lived in the article's markdown, every cancellation would depend on somebody remembering — and the first time somebody forgot, we would be hosting unpaid advertising indefinitely.

Exclusivity is held the same way. Which formats cannot run alongside each other is recorded in the catalogue and checked before a placement is allowed to take a slot, because exclusivity that lives in a salesperson's memory is exclusivity that gets sold twice, and the second buyer finds out by seeing a competitor on the surface they paid to own alone.

We publish this because an advertiser in this niche needs to know before paying that an aggressive angle will not be rejected afterwards, and because we need a written line to point at when we refuse the categories that would cost us the domain everything here depends on.

If you are not sure which side of that line your offer sits on, ask partners@dailyintelservice.com before you buy rather than after. We would rather answer an email than issue a refund.

Cancelling ends the placement at the end of the period you already paid for. On every surface this site renders, removal is automatic, because the placement is drawn from your subscription state at request time rather than pasted into a page.

Three surfaces are not rendered by this site: the members dashboard, the email programme and push notifications. Those belong to other systems, so an operator removes the creative there by hand and records each removal with a timestamp. We say that plainly because a cancelled partner still running in somebody's inbox is exactly the failure that being honest about the seam prevents.

There is no exit fee, no notice period and no minimum term. Setup fees, where a format has one, pay for editorial work that has already happened by the time the placement is live.